Title Partner


HSBC provides a comprehensive range of financial services to around 58 million customers through four global businesses; Global Retail Banking and Wealth Management, Global Commercial Banking, Global Banking and Markets and Global Private Banking. 


Founding Partner


KPMG Golf Advisory

KPMG's Golf Advisory Practice possesses in-depth know-how and experience of the business side of the golf industry. We provide services to both existing and developing golf courses, whether stand alone or part of an integrated development. We have a clear understanding of the impact of golf course can bring to a resort or residential community development. Helping maximize developers' returns through the integration of golf, real estate and hospitality functions is one of our primary areas of focus.


Presenting Partners


IMG is a global leader in sports, events, media and fashion, operating in more than 25 countries. The company represents and manages some of the world’s greatest sports figures and fashion icons; stages hundreds of live events and branded entertainment experiences annually; and is one of the largest independent producers and distributors of sports media. IMG also specializes in sports training; league development; and marketing, media and licensing for brands, sports organizations and collegiate institutions. In 2014, IMG was acquired by WME, a leading global entertainment agency.



The NGF is the most trusted source of information and insights on the business of golf. As the only trade association serving 4,000 members from all segments of the golf industry, NGF is a non-profit, objective and independent resource dedicated to supporting all the people, companies, facilities and associations that earn their living in golf.

Premier Partners

Golf Channel

Golf Channel launched on January 17, 1995, as the first single-sport cable network in the United States by golf icon Arnold Palmer and cable entrepreneur Joe Gibbs. Since then, the network has expanded its global reach and is now available in more than 200 million homes in 84 countries and 11 languages around the world.


John Deere Golf

Deere & Company (NYSE: DE) is a world leader in providing advanced products and services and is committed to the success of customers whose work is linked to the land - those who cultivate, harvest, transform, enrich and build upon the land to meet the world's dramatically increasing need for food, fuel, shelter and infrastructure.


Jack Nicklaus Design

Nicklaus Design, the global golf course design firm founded by golf legend Jack Nicklaus, is widely regarded as the world's leading design firm.

With a philosophy of working closely with clients, enhancing the natural environment, and creating courses that are both challenging and enjoyable for players of all levels, the company has more than 405 courses open for play in 41 countries and 39 states. Of those golf courses, Jack Nicklaus has been involved in the design of 294 courses.


SMG Insight

SMG Insight delivers leading edge b2b and b2c research and consulting solutions enabling world-leading sports governing bodies, sponsors and sports investors to meet their strategic goals and business objectives.



Syngenta is committed toward creating specialist turf management solutions and services for the golf industry, in environmentally responsible ways. Our significant investment into research demonstrates that we have a long-term commitment to the future of the game. 

Associate Partners



With a storied history of creating hundreds of successful golf courses and award winning projects in over 37 states and 25 countries, Arnold Palmer Design Company brings an unparalleled depth of knowledge and expertise to every project.  Senior Architects Thad Layton and Brandon Johnson have a combined 20+ years of experience working closely with Mr. Palmer to implement his legendary design philosophies on some of the greatest golf courses around the world.


Capillary Concrete

Capillary Concrete bunkers were first installed in 2010 in Scandinavia in a very tough climate with severe winter ground freezing conditions. The product was invented and developed by Martin Sternberg, CGCS, as a means of finally resolving all bunker problems in even the most severe golf course locations. Today, thousands of bunkers have been built or renovated with Capillary Concrete all across the world, from Australia, Japan, Africa to the USA and Europe. Capillary Concrete™ is available throughout the world, in every major golf market through local distributors.



Golfpay's mission is to forever change how golfers book tee times and to reduce the need for golf courses to compete on price, or rely too heavily on poorly performing marketing channels. Golfpay delivers an improved economic outlook to golf course operators through retention, loyalty and valued added conveniences that put upward pressure on green fees and profits.



Golfzon is the most advanced 3D golf simulator that lets you play some of the most famous golf courses in the world including St Andrews, Pebble Beach, Bay Hill, The PGA National Resort, Turtle Bay plus over 100 more courses.

You can experience the only golf simulator featuring a hydraulic swing plate to replicate real life terrain and hills in the comfort of our Golf Academy, with beverages and seats at hand between shots and no chance of weather stopping play!


Pacesetter Technology

As the innovator in mobile technology within the club space, Pacesetter develops custom mobile apps that focus on the luxury experience. The core of the technology is deeply rooted in member name recognition, allowing their clubs to see the image, name and preferences of each member, seconds before they arrive on property. With additional unique mobile experiences such as F&B ordering, valet car request and even virtual reality, Pacesetter’s partner clubs can offer their membership a stand-out experience that keeps them engaged and connected to the facility. 


Pacific Links International

Pacific Links was founded in 2009 and provides members with a premium golf experience through an innovative international membership structure focused on the Chinese golfer. Pacific Links offers them access to the finest collection of high quality golf clubs in the world



A privately held company founded in 1933, Rain Bird Corporation is the leading manufacturer and provider of irrigation products and services. Since its beginnings, Rain Bird has offered the industry’s broadest range of irrigation products for farms, golf courses, sports arenas, commercial developments and homes in more than 130 countries around the world.


The Signature Group

Specialising in Brand Management, Business Development, Golf asset and financial strategists, The Signature Group provides strategic consulting for Private Clubs, destination resorts and the golf industry worldwide.


Thomas Lyte

Thomas Lyte is a modern English luxury brand and proud Royal Warrant Holder to Her Majesty the Queen. Specialising in exquisite leather accessories and silverware. We also create beautiful bespoke objet d’art and provide a gifting service for business. Founded in 2007, the brand seeks to emulate the English spirit, embracing a modern aesthetic in an effortlessly understated way. Our designers and Master Craftsman ensure traditional techniques not only survive, but are reworked, creating exciting, elegant and inspiring products.


Troon Golf

Troon® started as one facility in 1990 and has since grown to become the largest third party manager of golf and Club operations in the world. Founded by current CEO Dana Garmany, Troon has built its success one client at a time-by listening to and understanding our client's challenges and customizing our resources to overcome them. All this is done from a foundation of providing the best talent and resources in the industry, by out working our competition, and by cultivating the creativity of our associates.



Working closely with private businesses, public agencies and local authorities, we work to ensure that our visitors experience the very best of Scotland and that the country makes the most of its outstanding tourism assets and realises its potential.



Volvik is the #1 Color Golf Ball On Tour with over 70 professionals using Volvik's ultra high-performance color golf balls on the world's professional tours.

In over 30 years of golf ball production, Volvik has developed a reputation based on perfect quality control and innovative development, quickly becoming one of the most significant and trusted golf ball manufacturers in the world. Volvik is dedicated to the production of specialized 3- and 4-piece multi-layer golf balls that feature patented dimple technology for optimal performance that satisfies the needs of golfers of every skill level.

Allied Partners


Though the first golf course built outside Great Britain was in India in the year 1829, the actual wave of modern golf development only hit Asia in the 1960s some 130 years later.

With a group of stakeholders committed to help develop and lead the growth of the Asian golf industry, the Asian Golf Industry Federation was formed and incorporated in August 2009. It is a not-for-profit regional organisation with a distinguished Member Roster representing leaders in the Asian golf industry including golf course and club suppliers and professional support services, and golf course architects, to golf real estate and development companies.



Founded in 1946, the American Society of Golf Course Architects (ASGCA) is the professional association representing golf course architects in North America. The ASGCA is the leader in advancing the interests of golf course architects and the profession of golf course architecture for the benefit of its members and their clients, the golf industry, communities and the game of golf. 



The Club Managers Association of America (CMAA) is the professional Association for managers of membership clubs. With close to 6,500 members across all classifications, our manager members run more than 2,500 country, golf, city, athletic, faculty, yacht, town and military clubs. The objectives of the Association are to promote and advance friendly relations among persons connected with the management of clubs and other associations of similar character; to encourage the education and advancement of its members; and to assist club officers and members, through their managers, to secure the utmost in efficient and successful operations.



The Golf Course Builders Association of America is a nonprofit trade association of the world's foremost golf course builders and leading suppliers to the golf course construction industry. It was founded in the early 1970s, and its members represent all segments of the golf course construction industry.

It is the only organization in the world organized by and for golf course builders, and the only organization that represents the interests of the golf course construction industry.



The Golf Course Superintendents Association of America is the professional association for the men and women who manage and maintain the game’s most valuable resource — the golf course. Today, GCSAA and its members are recognized by the golf industry as one of the key contributors in elevating the game and business to its current state.



Building on a history of social and environmental value at the roots of the game, golf is poised to emerge as a leader in sustainable sport and business.

This effort is delivered in partnership with the Golf Environment Organization, GEO, the international non-profit dedicated entirely to providing a credible and accessible system of sustainability standards, support programmes, recognition, and capacity building for the golf industry. 



Founded on January 25, 1968 in New York City, when 22 golf administrators assembled at the Biltmore Hotel for an informal meeting while attending the USGA Annual Conference, the IAGA was created to enhance communication, share techniques and information relating to the game among the many golf associations in the United States and abroad.



As the advocate for clubs, NCA is the only organization that actively lobbies the U.S. Congress with a specific focus on the needs of the private club industry. In addition to our Government Relations Program, NCA provides club leaders an outstanding array of resources on club industry trends, governance best practices, legal and operational matters and ways to strengthen club leadership.



The NGCOA is a valuable source of information and education for the industry’s golf course owners and operators.

Owners and operators of golf courses throughout the U.S. and the world – from those who run 9-hole facilities in rural locations to owners of the largest golf course portfolios in the most popular golf destinations – look to the National Golf Course Owners Association as a valuable source for information and education, and an advocate for their best interests.

Endorsing Partners


The European Tour celebrates men’s professional golf on a global stage. In 2016, the European Tour International Schedule features 47 tournaments in 27 countries.

The European Tour broadcasts live coverage of its tournaments to over 490 million homes in more than 150 countries every week, generating in excess of 2200 global broadcast hours for each event. It also enjoys the support of many of the world’s leading business brands with Rolex, BMW, Jumeirah Golf Estates, Emirates and Titleist as Official Partners.



The LPGA is the world’s leading professional golf organization for women. Founded in 1950, the association celebrates a diverse and storied membership with more than 1,700 members representing 29 different countries. With a Vision to inspire, empower, educate and entertain by showcasing the very best of women’s golf, LPGA Tour Professionals compete across the globe, while dedicated LPGA Teaching and Club Professionals (T&CP) directly impact the game through teaching, coaching and management.


PGA of America

The PGA of America is the world's largest sports organization, comprised of 28,000 men and women golf Professionals who are the recognized experts in teaching and growing the game. Founded in 1916, the PGA of America has enhanced its leadership position by conducting premier spectator events – PGA Championship, Ryder Cup, Senior PGA Championship presented by KitchenAid and KPMG Women's PGA Championship – as well as significant philanthropic outreach initiatives, and award-winning golf promotions.


PGA Tour

The PGA TOUR is the world’s premier membership organization for touring professional golfers, co-sanctioning more than 130 tournaments on the PGA TOUR, PGA TOUR Champions, Web.com Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada and PGA TOUR China.

Worldwide, PGA TOUR tournaments are broadcast to more than 1 billion households in 227 countries and territories in 30 languages. In 2015, tournaments across all Tours generated a record $160 million for local and national charitable organizations, bringing the all-time total to $2.3 billion.



Based in St Andrews, The R&A runs The Open, elite amateur events, international matches and rankings. Together The R&A and the USGA govern the sport of golf worldwide, operating in separate jurisdictions but sharing a commitment to a single code for the Rules of Golf, Rules of Amateur Status and Equipment Standards.

The R&A governs worldwide, outside of the United States and Mexico, with the consent of 152 organisations from amateur and professional golf and on behalf of over 30 million golfers in 140 countries.



The USGA conducts the U.S. Open, U.S. Women’s Open and U.S. Senior Open, as well as 10 national amateur championships, two state team championships and international matches, attracting players and fans from more than 160 countries. Together with The R&A, the USGA governs the game worldwide, jointly administering the Rules of Golf, Rules of Amateur Status, equipment standards and World Amateur Golf Rankings. The USGA’s reach is global with a working jurisdiction in the United States, its territories and Mexico, serving more than 25 million golfers and actively engaging 150 golf associations.

Host Partners

Marriott Sawgrass

At Sawgrass Marriott Golf Resort & Spa, business and leisure guests are provided with all of the ingredients for a winning stay. Groups appreciate the convenience and efficiency of over 61,000 square feet of indoor and outdoor meeting space, including an exhibit area, a 2,500-person capacity ballroom and more than 36 meeting rooms.


TPC Sawgrass

Home of The Players Championship, birthplace of the TPC (Tournament Players Club) Network, and backdrop to the PGA TOUR headquarters, the TPC Sawgrass golf course in Ponte Vedra Beach, Florida, is perhaps the world’s most famous golf course.

The Players Stadium Course sports one of the most recognizable and challenging holes on the PGA TOUR. The notorious par-3, 17th hole, features an island green that makes or breaks many a PGA TOUR pro’s round.